Marketing

Welcome to the Marketing Community! Learn more here about the different career paths you can pursue, get resources to start your career journey and take next steps to pursue career opportunities.

For careers in this category are involved in the sale of products and services and the research of market needs and wants. Non-profit employers also are represented through public relations specialists, advertising agents and fundraising. Marketing specialists, sales, and researchers are also represented here. If you want to learn more about researching individuals needs and influencing decisions about purchasing, then starting here is appropriate.

Occupations within Marketing

How To Choose A Career In Marketing: Salaries, Degrees And Job Growth

Over the past 10 years, careers in marketing have seen a significant spike. As organizations are focused on driving more traffic to their website and converting online leads, there is a growing need for experienced and knowledgeable marketing professionals.

Though …

By Doug Shaffer
Doug Shaffer How To Choose A Career In Marketing: Salaries, Degrees And Job Growth
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Insider Tips for Marketing, Business, Sales, and Advertising Professionals

So you’ve nearly got your degree and you’re ready to make waves in the world of marketing, advertising, business or sales. You’re familiar with concepts like market segmentation and you can break down the pillars of supply chain management and …

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What Does a Marketing Analyst Do?

Marketing analysts help companies make data-driven marketing decisions. Also called marketing research analysts (or market research analysts), these professionals work in nearly every industry, powering a company’s marketing team through data analysis. But what does a marketing analyst do, actually? 

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Future Internships

Do you see an internship in your future? If not, why not? An internship can be beneficial in many ways. It can help you decide if the major you have chosen is a good fit for you or not. It …

By Maureen Summit
Maureen Summit Graduate Staff Assistant
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Marketing your diversity in a job search

In the article, How to market your diversity in your job search, Adejoke Adeboyejo highlights these tips to highlight the unique aspects of your professional background –

By Melanie Kiel
Melanie Kiel Career Coach
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Featured Resources

As a college student, you are a target for scammers. They know that you are young, potentially inexperienced, and may …

Learn From Professionals – What is it like working in Marketing?

When making decisions about what career to pursue, hearing from professionals within the field can provide extremely valuable prospective. Consider …

The following is a short list of organizations that assist in research of the occupations in the Marketing community.

American …

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