Welcome to the Marketing Community! Learn more here about the different career paths you can pursue, get resources to start your career journey and take next steps to pursue career opportunities.
For careers in this category are involved in the sale of products and services and the research of market needs and wants. Non-profit employers also are represented through public relations specialists, advertising agents and fundraising. Marketing specialists, sales, and researchers are also represented here. If you want to learn more about researching individuals needs and influencing decisions about purchasing, then starting here is appropriate.
Are you looking to display your skills and past projects in a portfolio? Need to create digital content for a class or student organization? Check out Adobe Express (free to WSU students!) to help you present your work professionally.
Some professions do not lend themselves well to remote work. Think jobs in restaurants, hotels, and hospitals. Sure, there are some jobs in each of those industries that can easily be done by fully remote workers, but most cannot. After …
Over the past 10 years, careers in marketing have seen a significant spike. As organizations are focused on driving more traffic to their website and converting online leads, there is a growing need for experienced and knowledgeable marketing professionals.
Though …
By Doug Shaffer
Doug ShafferHow To Choose A Career In Marketing: Salaries, Degrees And Job Growth
So you’ve nearly got your degree and you’re ready to make waves in the world of marketing, advertising, business or sales. You’re familiar with concepts like market segmentation and you can break down the pillars of supply chain management and …
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Marketing analysts help companies make data-driven marketing decisions. Also called marketing research analysts (or market research analysts), these professionals work in nearly every industry, powering a company’s marketing team through data analysis. But what does a marketing analyst do, actually?
Explore occupations by career categories and pathways and use real time labor market data to power your decision making.
First, choose an industry of interest, then filter for occupation. (If you'd like to see data for a specific location only, filter by state.)
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Occupation Description
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Employment Trends
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Top Employers
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Education Levels
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Annual Earnings
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Technical Skills
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Core Competencies
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Job Titles
Occupation Description
Employment Trends
The number of jobs in the career for the past two years, the current year, and projections for the next 10 years. Job counts include both employed and self-employed persons, and do not distinguish between full- and part-time jobs. Sources include Emsi industry data, staffing patterns, and OES data.
Top Employers
These companies are currently hiring for .
Education Levels
The educational attainment percentage breakdown for a career (e.g. the percentage of people in the career who hold Bachelor’s Degrees vs. Associate Degrees). Educational attainment levels are provided by O*NET.
Annual Earnings
Earnings figures are based on OES data from the BLS and include base rate, cost of living allowances, guaranteed pay, hazardous-duty pay, incentive pay (including commissions and bonuses), on-call pay, and tips.
Technical Skills
A list of hard skills associated with a given career ordered by the number of unique job postings which ask for those skills.
Core Competencies
The skills for the career. The "importance" is how relevant the ability is to the occupation: scale of 1-5. The "level" is the proficiency required by the occupation: scale of 0-100. Results are sorted by importance first, then level.
Job Titles
A list of job titles for all unique postings in a given career, sorted by frequency.
